Tuesday, May 1, 2012

Imprinted promotions are a highly effective form of advertising. In 2009, the Promotional Products Association International (PPAI) did a two-part study on advertisements or marketing methods. 1,000 respondents, for the study, said they had received some kind of promotional products over the past 24 months. When surveyed, 94 percent said they could recall receiving such an item; just below, 89 percent of the respondents were able to recall the brand added. Additionally, 83 percent said they liked receiving these products, while 48 percent said they wanted to receive them more often. 69 percent actually kept the product.


Let Promotional Edge help you choose a product that your customers will want to hold on to, helping to keep your business present in their minds.